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AdMob: First Mobile Operator Distermediation Exit

November 9th, 2009 Leave a comment Go to comments

A huge Congratulations to everyone at AdMob!  To the best of my knowledge, AdMob’s $750M sale to Google today represents the first significant exit of a mobile company pursuing a distribution strategy going around the mobile operators.  I believe we will see more great mobile companies pursuing these business models that deliver value to the end customer without having to do a deal directly with a mobile operator (as I have noted before).

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